Seward Incorporated

With LinkedIn going public this week, here’s a roundup of other social networking sites slated for IPO within the year. Could another dot-com era be upon us?

I Googled the phrase “Is Facebook the New” and found many new things that it might be. There are a lot of articles proclaiming it to be the new Twitter, Google, Netflix, Xbox, Foursquare, which is funny because all of these are new – some newer than Facebook. I picked out a few of the more obscure “new” things that I thought our readers would enjoy.

I took some time recently to read the new ebook from Hubspot: 2011 Facebook Page Marketing. I felt like I was a little behind on best practices and new(er) Facebook features (What!? I can create a fan page without it being tied to my profile? Yes, a little behind.) As promised, this ebook got me up-to-date on [...]

Black Friday!  Cyber Monday!  Coupons, sales, holiday deals!
We’re all familiar with the trappings of the retailer’s (and e-tailer’s) environment during the holiday season.  That’s why it’s interesting to see how far the folks behind the Humble Indie Bundle have taken it.  It’s quite simple:  they offer a bundle of five independent games, plus donations to [...]

Whether you are a serious social media practitioner or just a person who wonders what all the fuss is about (e.g., “Why would anyone want to know what I’m doing 24-7?”), it is a daunting task to keep up with the trends in social media. I’ve put together a “greatest hits” list of resources I find myself returning to again and again to try to ride this wave of new information. Hopefully these resources will be helpful to you wherever you are in the “need-to-know” continuum.

Location-based social media tool Foursquare has been getting a lot of press lately, including an exciting announcement last week that a McDonald’s campaign using Foursquare increased foot traffic by 33%! More about that later.
First, what is location-based networking?
According to their website, Foursquare is a mobile application that makes cities easier to use and more interesting [...]

As any blogger, social networker, or internet aficionado in general  would probably tell you, the web is full of great resources if you know where to look. In recognition of this, we’ve decided to share “What We’re Reading This Week.” These posts will feature content that we’ve found to be useful, enlightening, or just plain interesting. For [...]

Welcome to Seward Incorporated’s official blog! This will be a place for us to share news, developments, and observations about the worlds of E-learning, Digital Marketing, and International Development of Education Systems. We will also provide practical information that will help you understand these topics, such as best practices and how to’s.
To learn more about [...]